So I’m going to try to keep this short, a lot of stuff has been going on and I’ve neglected this blog, to be honest I’ve neglected a lot of gr-if marketing. There are a few reasons as to why – the main three being; I’ve been working on creating a screen printing workshop. You can see more about that on my new blog Screek, check it out if you like screen printing and shoddy DIY.
The second reason is that I’ve been brushing up on my web design. That’s also a reason why the site is now on WordPress; yeah the domain name will be transferred eventually. Here I can mess with the code and it’ll be good practice. It’s also a hell of a lot cheaper to host the site here, which brings me on to the next point.
The unfortunate factor of money. I just don’t have as much of a budget to spend on AdWords and pay-per-click campaigns and other such digital facets right now; which worked great for gr-if before… Well kind of great otherwise I would still be using it. But when I think about it this is a great opportunity to develop a more engaging strategy, in what I’ve found myself calling BBS – The broke budget strategy.
But seriously, this is not a sob story about having about having a minimalistic advertising budget. Instead I find it inspiring and motivational and I would probably suggest you give it a go sometime if you are a business kind of person. It forces you to get even more creative with your approach and a little bit carefree if you look at it from the perspective of what have you got to lose when you’ve spent nothing on advertising.
Just rinse ‘n’ repeat and keep taking chances. Anyway there’s my insight for the day, on a side note – if anyone wants to leave some feedback about this post and/or the site itself it’s always appreciated.